Articles, publications and news

Publications

Op-ed
Will generative AI spell the end of applications?
Will generative AI spell the end of applications?
Read more
GPTs: Using AI to understand the Israeli-Palestinian conflict
GPTs: Using AI to understand the Israeli-Palestinian conflict
Read more
Op-ed
Influence Responsible: Gen Z Accelerates Changes, and Brands Must Adapt Quickly!
Influence Responsible: Gen Z Accelerates Changes, and Brands Must Adapt Quickly!
Read more
Agency News
JIN is one of the first 6 agencies to receive the e-label « Responsible Influence Advisory Agency » awarded by AFNOR
JIN is one of the first 6 agencies to receive the e-label « Responsible Influence Advisory Agency » awarded by AFNOR
Read more
Op-ed
How can public debate be saved in the face of AI in politics?
How can public debate be saved in the face of AI in politics?
Read more
Agency News
JIN launches an offer to support and deploy the AI revolution within communication departments
JIN launches an offer to support and deploy the AI revolution within communication departments
Read more
eBooks
eBook | Social Media: Think Globally, Act Locally
eBook | Social Media: Think Globally, Act Locally
Read more
eBooks
5 tips to overcome complexity in international social media strategy implementation
5 tips to overcome complexity in international social media strategy implementation
Read more
Agency News
JIN strengthens its Public Affairs practice with the recruitment of Guilhaume Jean
JIN strengthens its Public Affairs practice with the recruitment of Guilhaume Jean
Read more
Online Search (SEO & SEA) : AI Challenges Advertisers
Online Search (SEO & SEA) : AI Challenges Advertisers
Read more
Op-ed
The armies of the shadow or digital warfare 3.0
The armies of the shadow or digital warfare 3.0
Read more
Agency News
Press release : Philips Hue and WiZ choose JIN for their influence, paid media and social listening strategy
Press release : Philips Hue and WiZ choose JIN for their influence, paid media and social listening strategy
Read more
eBooks
eBook | Social media: your partner in launching your brand in Europe
eBook | Social media: your partner in launching your brand in Europe
Read more
eBooks
The Ultimate Guide to ChatGPT Prompts for Communications and Marketing
The Ultimate Guide to ChatGPT Prompts for Communications and Marketing
Read more
Agency News
Press release : Five Guys chooses JIN Group for its social media, influence and PR strategy
Press release : Five Guys chooses JIN Group for its social media, influence and PR strategy
Read more
The Future of Communications is AI: Are You Ready?
The Future of Communications is AI: Are You Ready?
Read more
Agency News
Opinion Act joins JIN Group to create Europe’s leading digital influence consulting group, specialized in community activation
Opinion Act joins JIN Group to create Europe’s leading digital influence consulting group, specialized in community activation
Read more
Op-ed
“We have the project to create a leading player in Europe in digital influence”, joint interview with Caroline Faillet (Opinion Act) and Edouard Fillias (JIN) 
“We have the project to create a leading player in Europe in digital influence”, joint interview with Caroline Faillet (Opinion Act) and Edouard Fillias (JIN) 
Read more
eBooks
Social Media: 5 summer clichés dispelled
Social Media: 5 summer clichés dispelled
Read more
Communication and responsible consumption: is the sector doomed to be another « villain »?
Communication and responsible consumption: is the sector doomed to be another « villain »?
Read more
Op-ed
Public relations, the guarantor of our democracies?
Public relations, the guarantor of our democracies?
Read more
Op-ed
Presidential Election of 2022: TikTok, new HQ of electoral influence?
Presidential Election of 2022: TikTok, new HQ of electoral influence?
Read more
The Metaverse: a technological and business reality
The Metaverse: a technological and business reality
Read more
Communication biases, why are they so common and how to (try) to avoid them?
Communication biases, why are they so common and how to (try) to avoid them?
Read more
Generational marketing, why is it so popular and what are its limits?
Generational marketing, why is it so popular and what are its limits?
Read more
Op-ed
How the UK’s Executives failed convert on the pre-Brexit opportunity
How the UK’s Executives failed convert on the pre-Brexit opportunity
Read more
eBooks
Trend book | Planet JinZ : The Gen Z deciphered
Trend book | Planet JinZ : The Gen Z deciphered
Read more
Op-ed
The metaverse: Is it really for the worst & the distant future?
The metaverse: Is it really for the worst & the distant future?
Read more
Op-ed
MEN DOMINATE, WOMEN TRIUMPH – An index of C-Level communication performance in the green ecosystem
MEN DOMINATE, WOMEN TRIUMPH – An index of C-Level communication performance in the green ecosystem
Read more
Designing international projects for the digital era
Designing international projects for the digital era
Read more
eBooks
eBook | Influencer Marketing: How to (re)connect with your communities?
eBook | Influencer Marketing: How to (re)connect with your communities?
Read more
eBooks
eBook | Direct-to-consumer: The emotional and transactional shortcut to your consumers
eBook | Direct-to-consumer: The emotional and transactional shortcut to your consumers
Read more
eBooks
eBook | The impact of Technology during COVID-19
eBook | The impact of Technology during COVID-19
Read more
eBooks
eBook | The digital event guide: making your online gathering a success
eBook | The digital event guide: making your online gathering a success
Read more
eBooks
eBook | Financial Communication in Digital Era
eBook | Financial Communication in Digital Era
Read more
eBooks
eBook | C-Level : Embrace a new kind of leadership
eBook | C-Level : Embrace a new kind of leadership
Read more
eBooks
eBook | How to deploy an employee advocacy program and mobilize the company’s talents?
eBook | How to deploy an employee advocacy program and mobilize the company’s talents?
Read more
+